The BJJ Gym Digital Growth System
Your Next Student Just Signed Up Somewhere Else.
I build the digital foundation that puts your gym at the top of Google, captures every inquiry automatically, and turns serious adults into paying students. No ad spend required.
Serving BJJ and MMA gyms across the US, UK & Australia · Founded by a brown belt · Est. 2023
Why Most BJJ Gyms Are Invisible Online
Someone in your city is searching jiu-jitsu near me right now. If your gym is not in the top three results on Google Maps, they will never find you. They will sign up at the gym down the street. You will never know they existed.
This is not a leads problem. It is a foundation problem. And it is completely fixable. Local SEO for martial arts gyms is about building real search authority, not just posting on social media.
Someone could be searching this right now in your city
Real Results From Real Gyms
No stock testimonials, no invented numbers. Every result below comes from a current Grapple Growth client.
Gym in Georgia
0
Free trial signups in the past two years
Gym in Tennessee
0%
Business growth in the first 90 days
Gym in Missouri
#1
Ranked on Google in their city
Gym in Louisiana
0
Free trial signups since launch (29 in last 45 days)
Gym in Alabama
0
Free trial signups in the past 6 months
This Is Built for Gym Owners Like You
You are invisible on Google
People searching in your city find your competitor instead of you. You have a great gym but the internet doesn't know it.
Leads fall through the cracks
Someone messages at 9PM while you are on the mat, nobody responds until morning, and they signed up somewhere else. Lead automations fix this.
Answering the same DMs all day
Instead of coaching, you are replying to "how much is it" for the hundredth time. Your time is being drained by admin work.
New members come and go
No review system, no follow-up for cold leads, no automated re-engagement. Churn keeps revenue unpredictable.
What a Smart Website Actually Does
Every Grapple Growth client gets the same complete build. Not a website. Not a marketing campaign. The full infrastructure that makes your gym findable, credible, and impossible to ignore in your local market.
Built By Someone Who Actually Trains
I'm Tanner Sullivant. Brown belt BJJ, military veteran, founder of Grapple Growth. I didn't find this niche on YouTube. I built this agency because I'm inside the community and I saw the same problem everywhere — great gyms with great coaches, invisible on Google, losing students they never knew they had.
I've been building digital foundations for BJJ and MMA gyms since 2023. I've spent ten years on the mats. Brown belt, international competitor — I understand your world from the inside. When you work with Grapple Growth, you're not hiring a marketer who learned about BJJ last month. You're working with someone who has been on the mats and knows exactly what your gym needs to grow. My dad is a police officer in Louisiana and a purple belt. If he opened a gym tomorrow, this is exactly what I'd build for him. That's the standard every client gets. Read more about Grapple Growth.
How It Works
Watch the 90-Second Walkthrough
Ninety seconds on exactly what I build and why it works. Then sign up, or text me the one question in your way. If you'd rather talk it through, a quick 20-minute call is at the bottom of this page.
Sign Up & We Build
Pay the first half of setup, fill out a short form, and I build your website, optimize your Google Business Profile, install all twelve automations, and set up your review system. It's ready for your approval within one week of me having your details, photos, and access — then I walk you through everything on a quick onboarding call.
Your Gym Gets Found
Google starts showing your gym to people searching in your city. Leads come in, get followed up automatically, and reviews accumulate. You coach, we handle the rest.
One Plan. Everything Your Gym Needs to Get Found and Fill Classes.
We build it, we run it, and once you're set up it works in the background like WiFi. All you do is reply to the new students coming in.
$99/month + $1,000 one-time setup, half up front and half when you approve the site.
One student who stays covers the entire service.
Hear From Gym Owners Directly
See Exactly What I'd Build for Your Gym.
I aim to make you more money than I ever cost you. That's the whole promise. Watch the 90-second walkthrough and you'll know in under two minutes whether this is for you. If you want to talk it through after, book a quick 20-minute call and I'll pull up your gym live and show you what's costing you students. No pitch.
Brown Belt · Ten Years on the Mats · Military Veteran · Est. 2023 · Fully Remote · Serving US, UK & Australia
